Opus Coffee
A locally-loved coffee company in Gainesville, FL. It has grown to 8 locations since 2002.
I was a Graphic Design/Social Media Management intern from January 2020 -July 2020
What I did:
I created, designed and ran Instagram giveaways
collaborated with other businesses
Designed print advertisements
Designed an online menu
Directed and executed seasonal campaigns
Instagram Content
Engagement Increase
Seasonal Drink Campaign
I created the full campaign for this week-long Seasonal Special
I created the drink recipes and menu design
I shot and edited the photos for Instagram
I posted high-engagement content with our followers to promote the drinks
Flyers for print at all locations
Weekend Specials
Menu for weekend specials at Opus Innovation
Banners
2.5 foot by 4 foot banners for distribution to all 8 locations
Black Lives Matter
A short series of posts created by me with the help of Katie Larson. I asked if we could use the our platform in the Gainesville community to support the Black Lives Matter movement.
Instagram Story Highlights Icons
Online Menu Design
